Addressing the supermodel debate that has hit headlines in recent weeks,

When starting a fashion company, an entrepreneur must identify his target customer. He must learn their gender and age. He must determine where and how often these individuals shop. He must also gain an understanding of what trends are currently popular with the demographic.

Startup Costs

An entrepreneur must have a solid marketing and sales plan when starting a fashion company. This plan must align with the demographics of the organization’s customer base, as well as fit into its annual budget. She must calculate the cost of overhead, such as offices, employee salaries, supplies and other materials.

She must also consider incidental costs, such as postage;
Once a budget has been created, the entrepreneur must know;
She may apply for a bank loan;
She may also seek out investors or angels;
Alternatively, she may apply for grant money for which she may be eligible;

When starting a fashion company, an entrepreneur must identify his target customer. He must learn their gender and age. He must determine where and how often these individuals shop. He must also gain an understanding of what trends are currently popular with the demographic.